SBC Summit Americas to launch interactive industry masterclasses

(AsiaGameHub) –   The upcoming event will feature interactive masterclasses addressing major regional hurdles, such as the regulation of prediction markets, international sweepstakes, ethical influencer marketing, and obtaining startup capital. These sessions are scheduled for June 10-11 at the Broward County Convention Centre.

Press release.- SBC Summit Americas 2026 is introducing a new format for attendees to address the region’s most pressing issues through participatory masterclasses covering topics from prediction market rules to startup funding.

Held on June 10-11 in Room 207 of the Broward County Convention Centre, these workshops provide a hands-on alternative to the main conference tracks. Each session is guided by industry specialists, allowing participants to collaborate with peers on practical, real-world scenarios. 

Discussions will focus on critical 2026 industry trends in the Americas, including the legal complexities of sweepstakes and prediction markets, securing venture capital, and implementing ethical influencer strategies.

Rasmus Sojmark, the founder and CEO of SBC, remarked: “Our educational lineup this year is our most extensive yet, with these masterclasses providing significant added value. True learning goes beyond passive listening; it requires engaging with difficult topics and collaborating with others to apply concepts practically. That is the core objective of these sessions.” 

The session titled “Prediction Markets: Cross-Border Legal Challenges and Role of Gaming Regulation” will clarify how these markets fit into legal and financial structures. Panelists Ian Thomas (Principal, Offit Kurman), Joshua Kirschner (Partner, Nelson Mullins), Sara Tait (SVP Head of Legal, Regulated Industries, Fanatics Gaming & Betting), and Bill Gantz (Partner, Duane Morris) will analyze current regulatory frameworks and enforcement variations across North and Latin America, while also discussing compliance and legal risks.

As sweepstakes operators face increasing scrutiny, the masterclass “Cross-Border & Outbound Sweepstakes Opportunities” aims to simplify market expansion. Led by John K. Maloney (Owner and Principal, The Law Offices of John K. Maloney), Christian Tirabassi (Founder and Senior Partner, Ficom Leisure), Christian Rapani (Founding Partner, Rapani Law), Kevin Weber (Partner, Dickinson Wright), and Joerg Hofmann (Senior Partner, MELCHERS Law Firm), the workshop will cover compliant campaign structures, jurisdictional legalities, and localization tactics.

In “Betting on Influence: An Analysis of Sports Betting Influencers,” sportsbook operators will learn to manage influencer partnerships responsibly. Experts Bryson Huey (Graduate Research Assistant, International Gaming Institute, UNLV) and Alan Feldman (Distinguished Fellow and Director, Strategic Initiatives, UNLV International Gaming Institute) will examine the psychological and visual methods used to drive engagement, helping attendees develop compliant and effective marketing strategies.

Two additional sessions will focus on startup financing. “What Gets Funded and What Gets Bought: Inside the Minds of Investors and Operators” will provide insights into the decision-making processes of funders, while “Fundraising 101: Win Your First Round” will offer a practical guide for startups seeking initial investment rounds. 

These masterclasses are a key component of the event’s ‘Knowledge Vault,’ which features 250 speakers from across the globe. The six-stage conference will explore diverse themes including leadership, casino operations, payment technology, affiliation, and regulatory compliance.